You cleanse morning and night, tone, moisturize, and (of course) use broad-spectrum SPF each and every day (right?) but to truly take your skin care routine to the next level it's time to include face masks in that rotation. Used one to three times weekly, face masks can elevate your skin care routine by helping to target specific skin care concerns—from dull looking skin to dry skin in need of moisture and clogged, congested pores. And while you can use one face mask once a week, we think the best way to use face masks is by embracing the multi-masking trend. New to multi-masking? Keep reading to discover ways to use multi-masking, the rules of face masks, and the new mineral face masks you need for the job!
What Is Multi-Masking?
As the multi-masking trend first made waves, we saw an increasing amount of social media influencers and beauty editors alike posting selfies of their patch-worked faces—one mask on their nose, another on their chin and cheeks, and still another on their forehead. While it may seem like the trend was born on social media, the technique is actually akin to what estheticians do at the spa during a customized facial appointment.
Before any facial your esthetician will evaluate your skin and ask you about your top concerns. This way, she can target each individual issue with the right products. While making monthly facial appointments at the spa sounds like a dream, it’s not always in the cards. Thankfully, face masks allow you to bring the spa home and with multi-masking you can use a similar approach to skin care. The technique allows you to use a different mask on different sections of your skin, targeting any specific skin care concerns you may have.
Our Favorite Face Masks for Multi-Masking
Before you start a multi-masking routine you’ll want to evaluate your skin to determine what you need—just like an esthetician will do before a spa facial. If you have dry areas of skin, you’ll want to reach for moisturizing masks that can hydrate your parched complexion. For congested pores look to clay formulas which can attract impurities like a magnet and help to deeply cleanse skin. Finally, for dead skin cell buildup—which is a leading cause of dull skin tones—you’ll want to use exfoliating masks that can remove the buildup on your skin’s surface to help reveal a more radiant complexion underneath.
Once you’ve determined your plan of action, it’s time to reach for the right masks and Vichy’s new mineral masks are tailor-made for multi-masking! While each of the paraben-free face masks has a unique formula, they all have one thing in common, Vichy’s exclusive mineralizing thermal water from the French volcanoes. The thermal water—which is found in every Vichy skin care product—contains 15 rare minerals that are known to help soothe and strengthen skin against external aggressors. Even more of a reason to incorporate these masks into your weekly skin care routine!
For Shiny Skin and Enlarged Pores:
Mineral Pore Purifying Clay Mask
Formulated with two ultra-fine white mineral clays—kaolin and bentonite—and aloe vera, this mineral face mask helps to remove excess oil and impurities from the skin’s surface like a magnet. It works to purify your pores and leave you with softer-feeling skin. Overtime pores will appear to be minimized and skin will look more refined.
To Use: Apply the face mask to clean skin and let it sit for five minutes before rinsing with lukewarm water. Use up to two times a week on the oilier areas of the face such as the T-zone.
For Dead Skin Cell Buildup and Dull Skin:
Double Glow Peel Face Mask
As we age this natural process of shedding dead skin cells slows down, so incorporating exfoliation in to your skin care routine is key if you want to maintain glowing skin. This double-peel action mask—formulated with alpha-hydroxy fruit acids, volcanic rock crushed into an ultra-fine powder, and vitamin CG—helps to refine the appearance of skin texture by gently buffing away dead surface skin cell buildup with both chemical and mechanical exfoliations to reveal more luminous, radiant-looking skin.
To Use: Apply to clean skin and leave it on for five minutes to allow the AHAs to chemically exfoliate the skin’s surface. After five minutes, gently massage with circular movements to mechanically exfoliate with the volcanic rock and rinse with lukewarm water. Use up to two times a week on areas of the face that are generally dull such as the cheeks. AHAs can make your skin more sensitive to sunlight, so be sure to use this mask at night only and follow up with SPF 30+ in the morning.
Quenching Mineral Face Mask
This mask formula is enriched with 10 percent mineralizing thermal water, hydrating glycerin, and vitamin B3. This no-rinse, thirst-quenching moisturizing face mask is ideal for dry skin. The cooling sensation on contact will give your skin a fresh feeling and the mask helps to deliver long-lasting hydration after use. Overtime, skin can feel revitalized and rebalanced.
To Use: Apply to clean skin and leave on for five minutes. Then, massage in or gently wipe away the excess with a cotton pad. Use up to three times a week on dry areas of the face such as the cheeks and forehead.
The Rules of Face Masks
Just like every skin care technique—from cleansing to exfoliating—there are certain rules you need to follow when you use face masks. Allow us to lay them out for you:
1. Follow the directions. If the instructions say to leave on the mask for five minutes, don’t go over that time thinking that you’ll get more from the mask. Fact is, you may end up doing more harm than good. For example, clay masks aren’t meant to dry hard on your skin, as this can cause them to dehydrate your complexion. If it says five minutes, remove after five minutes! This is especially true for clay masks because if you see the mask beginning to looked cracked and dry, it means that the skin underneath is dry as well.
2. Start with a clean canvas. Putting on a face mask before washing your face is a major no-no. By not cleansing you run the risk of trapping impurities under the mask which can clog your pores and lead to blemishes and breakouts. The best action plan? Cleanse your face with a micellar water—like Vichy’s Pureté Thermale 3-in-1 One Step Solution —before applying your face mask. You can also use a micellar water after your face mask to remove any leftover remnants.
3. Follow with your skin care routine. Once you remove a face mask be sure to continue with your normal skin care regimen. All the face masks in the world won’t make up for a lack of proper skin care. Cleanse your skin and then use your face masks. After you’ve removed the mask, use a toner if you have hard water at home—which can help balance the pH of your skin—then follow up with a serum and a moisturizer formulated for your skin type. Finally, if you use your face masks in the morning or during the daytime, be sure to finish by applying a broad-spectrum SPF like Ideal Capital Soleil SPF 50. This ultra-light sunscreen fluid helps to filter out UVA and UVB rays while neutralizing free radical damage.
How to Multi-Mask
Now that you know the rules of using face masks—and you’ve found the right mineral masks for the job—it’s time to learn how to incorporate multi-masking into your skin care routine! Contrary to popular belief, there are multiple ways to try the trend. In fact, there are three unique ways you can utilize the multi-masking technique depending on your skin type, concerns, and schedule.
1. A targeted approach. This traditional multi-masking technique is ideal for combination skin types who experience oily skin in some spots and dryness in others. With multi-masking you can use the face masks like spot treatments for each concern. If you have an oily, congested T-zone and dry cheeks, apply the clay mask over your forehead, nose, and chin and then the hydrating mask on your cheeks.
2. A layered approach. With this technique you’ll use face masks one right after the other. Ideal for a lazy Sunday at home when caring for your skin is your top priority. Start with the exfoliating mask to remove dead skin cells from skin’s surface, move to the purifying mask to help decongest pores, and then finish with the hydrating mask to lock in moisture.
3. An alternating approach. With this method of multi-masking you will use one mask per day instead of multiple masks at once. For example, before bed you can decongest your pores with the clay mask, upon waking give your skin a hydration boost with the moisturizing mask, and once a week exfoliate away dead skin cell buildup from surface skin with the peeling mask. This approach is also perfect to use while you’re jet setting on holiday or for business. Since air travel can wreak havoc on your complexion, using this alternating approach to multi-masking can help you keep things in check when used in addition to a well-balanced skin care routine.
Simply put, there’s a multi-masking approach for everyone. Learn more about mineral face masks and start your multi-masking skin care routine today!